What I’m reading now: We is Bigger Than You

Have you ever noticed how sports fans talk about their favorite sports team? Right, everything they say is about we: ‘we won the game’, ‘we should not have used this tactic’, ‘luck was not on our side’. If your employees, customers and other stakeholders are talking about ‘we’, this is a sign that you are really reaping the benefits from ‘murmuration’, with everyone flying together in perfect harmony and positive spirit.

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